Motivate Someone Today

by Rosemary Tyson

Motivational speakers have been playing vital roles in companies and businesses when it comes to inspiring and uniting their employees to achieve their visions and goals. They have a special skill that allows them to motivate people to be better and to aim for excellence. Some speakers are born with the gift to inspire and persuade a person to strive. Others are trained to acquire these skills and continue to hone them through time.

motivational speakerIf one day a person wakes up and finds himself wanting to become a motivational speaker and encourage people to be better versions of themselves, then, he can definitely go out there and speak out. But, will he be effective? Will he be able to achieve his goals? Will he be able to touch the lives of his audience? He might be if he has the gift. But if not, what to do then?

Even the best needed help sometimes. They didn’t become the best in their respective fields overnight. They studied, they practiced, they got feedback and accepted them gracefully, they worked on their areas of opportunities and they practiced some more. Get help. Look for classes or workshops that offer courses and training for public/motivational speaking. Be surrounded by the right people. Join internationally-acclaimed speaking organizations like Toastmasters or The National Speakers Association. Being with this crowd will give one a feel if this path is for him or not. And if it is, below are pointers on how to become an effective motivational speaker:

Prep time

Study the topic for the talk. Most of the time, a motivational speaker will be given topics that he is not very familiar with. For someone to be able to deliver an effective message, he must become a subject matter expert on the topic. This can only be achieved by one way –by studying. This is like old school, college research. One gathers data, studies them and interprets them. Once the basic information is obtained, that will be the only time that one will be able to put his own spin on it. It is very difficult to call a bluff and pretend to know a topic. At one point, someone will eventually figure it out. And when that happens, bye bye credibility.

Research who the audience will be. Knowing who they are and what makes them tick is the best ammunition any speaker can have.

It would also be helpful to write down the talk. Most effective speakers are also good writers. Plus, it won’t hurt to have something handy if forgetfulness attacks in the middle of the talk.

Showtime!

Don’t be boring. Some speakers are guilty of this. Yes, they have a lot to tell. However, they forgot that the people they are talking to are not sponges. They can’t absorb everything. Attention span can only last for about ten minutes or so thus, it is important to be informative but at the same time, entertaining. Customize and tailor-fit the talk. Make it relevant. An effective motivational speaker should be able to speak to his audience on a personal level while at the same time, promoting the common goal that he wants them, as a group to achieve. It is a unique talent and not many can master this.

Physical appearance and props are also vital during the talk. A good suit and a smile on the face will be a good start. These imply a look that is dignified but amiable and approachable. For props, think of video presentations, or actual dramatizations or power point presentations. Beware however of the “death by bullets.” Don’t kill the audience with bullets upon bullets of information that they won’t remember anyway after the talk. Instead, encourage audience participation and interaction. Make them talk, make them walk and if you can, make them dance. Let them be part of the talk and not just as observers. Let them know beforehand what they will be getting into and how long they will in that venue.

The after party

Sell it. Give handouts after the talk. Make them attractive and at the same time, informative. These will not only benefit the person who attended the talk. He or she will also become a walking advertisement, carrying that wonderfully edited and detailed hand out.

Record it, review it. What better way to assess areas of improvement than by looking at one’s self from a different perspective? It’s always different seeing one’s self in TV.

Get feedback. Audience feedback is the best source of validation if one’s talk is effective or not. Hand out short survey questionnaires after the talk. It doesn’t have to be lengthy. It just needs to be concise and specific and direct to the point. Consolidate the feedback and review them. Accept a compliment gracefully and take any criticism creatively.


Domain Name Choices According To SEO Services

by Edwyn Gray

SEO services are going to give you advice that is going to either drive you nuts or it’s going to make you think about internet marketing in a completely different manner. The key that you need to understand here is in regards to how your marketing campaigns are not one sided at all. In fact, there are multiple sides to the question of marketing today. It’s imperative that you realize this early on, because if you hire someone that isn’t working within your definition of internet marketing or SEO, you may get the wrong impression as to what they are doing for you.

The Keys to Internet Marketing Today

There are several elements that you need to work on if you’re going to gain any sort of leverage in the world of internet protocol. The starting point of hiring SEO services is content and then drives through several branches. Content, onsite factors, Meta data, backlinks, and domain name choices are definitely among the top defining points of this type of marketing today. You could try to avoid them or try to circumvent the things that are highly recommended for you to move forward with, but you will not be able to attain much leverage overall.

seoThe main keys to gaining leverage within search engines is to start with a variety of domain names that will get usurped within the listings. These can point to your main domain page or they can have landing pages that will help promote your site and indexes. For those that aren’t aware of landing pages, consider that one of the top companies in computers today, Dell, uses over 1,000 of these across the internet. It’s part of their internet marketing strategy and it’s something that you can take on as well, but it starts with getting the right domain names overall. The wrong domain name will sink your credibility online, that’s for sure.

Traffic Is Not Just Traffic

The biggest misconception about SEO is in regards to traffic. You may have a good domain name, and it may rank high but if the traffic that you are getting is deliberately going away, something is wrong. The biggest issue here is that you will need to worry about the way that this occurs moving forward. Traffic is not just traffic for the sake of hits, it’s something that is bigger, and more demanding overall. The demands for getting targeted, unique hits that will convert to a better solution overall is a matter that you need to think about carefully because if you want hits to convert, you’ll need to do more than just work on basic SEO elements.

Hiring a professional comes in handy here because they will not only take a look at what you have so far, they will get you better domain name choices that may funnel traffic to your page as secondary marketing elements. This is often seen with sub-sites, squeeze pages and landing pages that are in conjunction with another page. You may not think that you need a landing page designed, but if you want to conquer the internet with your brand, you’ll need this for sure.

The Changing of Domain Name

Your domain name means more than just your brand name. It is something that will either help you to gain more traffic or it will diminish the return on your investment. The reason why names are so important is because that’s what many web users decide to click through when they are finding information online. Within one search of a keyword, a listing of all the sites come up that are going to help you find the right answer, and the right answer can be a matter of where your domain is and registered with the right words.

If your name doesn’t have the keyword that you want to rank for, then you’re going to have to fight hard to get to a place where you do have one. The keyword selection that you want to use should come with domain names that are registered within that framework. Even if it’s just going to give you another forwarding address, you need to have multiple names so that no one gets wise and registers it from under you. If you have a brand or domain that gets misspelled a lot, there is someone out there that will pick up on this and they’ll register names related to your site and plaster it with ads, essentially giving them money for any mistakes that are made when you set up a site.

Domain Names Bring Authority

Perhaps the most important part about all of this is that you will bring about authority if you hire SEO services to take on the role of authority builders. Authority and names go hand in hand with ranking solutions within search engines. If you want to rank #1 or #2, you will need to have sites pointing to your site with your URL in place. If you can get high yielding websites give you a recommendation, your domain name will become an authoritative one and that’s something that is hard to come by on the internet today. This will garner you more success along the bigger picture of search engine optimization than you may think.


Custom Lanyards for Event Sponsors

by Brett Ronald

A company that will sponsor an event, a convention, seminar, or training can get a lot of attention from the attendees. If the company, however, has only a few or no freebies and giveaways at all, they may be ignored no matter how large their booth is or how much money they paid. People have really little to zero consideration to an event’s sponsors. In the first place, people attend conventions and seminars in order to learn more, share their ideas and meet other colleagues.

Sponsoring companies only gain some attention during breaks wherein attendees might roam around or during prepared mini games in between segments of a program. Hence, companies, especially the small ones and the minor sponsors should grab people’s attention during these times through eye-catching booths, creative gimmicks and of course, several freebies and giveaways.

One good idea for freebies is giving away custom lanyards. This idea has withstood the test of time along with giving away pens, pencils, notepads, and key chains. However, custom lanyards are way better for a lot of reasons than the others during conventions and seminars.

custom lanyardsFirst of all, nametags or ID’s are always a must during gatherings of professionals such as an annual convention or a lecture from a Nobel laureate. And most of the time, attendees do not really bring their own ID laces or lanyards. To take advantage of this fact, sponsors can give free lanyards to the participants. Not only did the participant owe you one, but you were able to market your own brand. Of course, the participant would be wearing your company’s lanyard for the whole day in the next two or more days. Not only is that a good advertising and product promotion, but it can also tell more people that your company is present during the event.

This can lead to more people visiting your booth and eventually, more people advertising for your sake. Another good thing is that the effective marketing part does not end there. It continues until the participants go home and hang their lanyards at home for their family to see and until they wear them as ID laces to work up to when they go grocery shopping and use them as car key holder.

Second, custom lanyards are good freebie items since they are inexpensive. They can also be mass produced. And for the people who will get them, they are very useful. Going back to reason number one, the more these people use your lanyard, the better advertising it is for your company. These lanyards are more effective than pencils and notepads because they are wearable unlike the other two that are always kept in bags. Moreover, when the time comes when they will use the pen, they will be blocking your company’s brand anyway. It is not effective if no one can see them in the first place, so lanyard is better because they can just let it hang.

Since the lanyards are also customized, the company can create something that will suit their tastes best. They can make custom lanyards that only incorporate their company’s color. They can also design something different for each product in order to make various designs wherein event participants and other clients can collect.

Aside from being a freebie for people who might visit your booth, custom lanyards can also be given as prizes during simple games in between parts of the event’s program. They can also be used as consolation prizes for raffles and can also be included in bigger prizes. They are very useful and easy to carry around accessories so everyone would definitely want them.


Three Reasons Why You Must Use Portable Storage Containers

by Bradley Underwood

Portable storage containers are very useful tools in keeping items which are either out of season or simply can’t be thrown away due to the memories each one presents.

For many years, the self-storage industry has been steadily growing as people from all walks of life continue to store their most precious belongings. The items kept are passed down from one generation to the next. It even allows items to be transferred to one location after another depending on the family’s request. With portable storage containers, transferring has been made easy and more organized. It has even allowed items to be preserved more with tightly sealed containers which limit elements that damage it.

At present, there are now more than 3,000 facilities that offers this self-storage. Most of these can be moved from one place to another. Back then people need to lease space to store their items. This concept has been challenged with mobile containers which are storage units that can be driven from the owner’s home and stored to a different location. You don’t need to hassle yourself in driving to the facility with your items. All you need to do is waiting for the unit as it is driven to your home, store the items there, and have it driven back to the facility. These also offer a number of benefits. Here are the top three reasons why one must opt for portable storage containers.

Minimal effort is needed in storing items.

m-6Back then, families needed to drive their way to a storage location to store their most valued items. These can be a hassle especially if they plan to store more items than their van can carry. At times, they need to hire a truck to transfer their items from their home to the storage facility. With portable storage containers, they are able to place their items easily as it can be driven to their home. All they need to do is load it and let it be driven to a certain location. It is also at ground level so they don’t need a ramp to get inside it when they feel like checking out an item from the storage.

You can organize storing of items.

Storage containers are more flexible than self-storage lockers. The portable containers come in different sizes from small cubed one to full length cargo sizes. They have hooks and loops on walls that let you secure items such as belts or cords. These can also be useful when moving the containers from one location to another as it secures items. It also assures you the items won’t be easily damaged since you can organize it more effectively.

Items are more secured with locking mechanism.

One of the reasons why other families prefer their items kept in attics or their basement is burglary. They want their stuff to be safe from such threats. With portable storage containers, they can save themselves from both clutter and the worry of such threats. All their items are kept safe thanks to the locking mechanism portable containers now possess.

Portable containers now have locking mechanisms that allow owners to use their own locks. This means that they have access to the inside of the unit. Another security is the fact that these are kept with other storage containers which makes it hard for anyone other than the owners to check out. The locations can also be moved.

Having portable storage containers can really help you with keeping your house free from clutter and keeping precious memories safer. You don’t have to worry about weather or burglars since these containers are resistant to such threats.


How to Find a Good Utah Divorce Attorney

by Bradley Roger

Knowing what to look for in a good divorce attorney is the first step in hiring a Utah divorce attorney. Finding a good legal counsel is essential to ensure you get a settlement that you want and one that works for both parties.

A life ruined by choosing a poor divorce attorney is a very real thing. Many who did not ask on how to find a good divorce attorney but instead trusted advertisements went on to learn a hard lesson at a terrible cost.

So, how do you find a good Utah divorce attorney? First of all, be very careful about trusting advertisements. They can be very misleading and sometimes a good divorce attorney for someone else’s divorce is not necessarily a right match for you. Every case is unique.

criminalFind an attorney who specializes in divorce cases, ideally within a law firm who specializes in the same thing. They will have a lot more experience and expertise about how to handle the divorce process and get you a proper settlement than an attorney who does not.

Find a seasoned divorce attorney who has been practicing for a very long time and has practiced for most of his time as family law and divorce attorney. Also, it is important to remember to check for a divorce attorney has sufficient experience in your state. If you live in Utah, look for a Utah divorce attorney. Different states have different family laws. Looking for a lawyer in your own locale makes sure that your legal counsel knows your state’s family laws like the back of their hand.

Be prepared to go to court. Hire a divorce attorney who has had a lot of courtroom experience. Your counsel’s familiarity with the system, the complex legal process of the divorce, and the judges in your state will work out for you in the end.

Also, an attorney with courtroom experience knows that sometimes it is best that the case does not go to court, most especially if there is a big chance that you will lose, saving you a lot of unnecessary cost and conflict. It’s a win-win situation.

A good attorney is flexible, equipped with the skills to succeed either way. In and out of court. Someone like this is has a greater chance of getting you the settlement you want. An attorney with a good track record is whom you would want on your side.

If you have children, it is important that the legal counsel that you hire has extensive experience in dealing with cases involving child custody and support issues. Do background checks on every lawyer that you consider hiring. Not every lawyer will have the experience that you need for your divorce case.

You and your attorney should also be in the same boat on how your case should be handled in terms of what you consider the most appropriate approach for your case so as to avoid further conflict.

Consider specific aspects of your divorce. Are you expecting a messy divorce? Is there any chance that your spouse will be open to compromise and cooperation? How far are you willing to take this case? Are you okay in drawing out the case for a prolonged period of time (with your children in mind)?

Choose a Utah divorce attorney whom you believe you can communicate well with. An attorney with good interpersonal skills will most likely get along with the other people involved in your divorce, from secretaries to court judges.

Now that you know what qualities to look for in a good divorce attorney, all you need to do now is to see for yourself how well they measure up. It’s important that you know they will be able to back up all their talk in court.


Custom Label Pins In Culture And History

by Harvey Deon

Label pins have always been popular as trinkets, tokens, and rewards. Although it cannot be seen in all social circles, it is very accessible to all individuals because it is widely made and inexpensive. These label pins are not generically made, but they are personalized to fit the standards of a client company, organization, or individual. Custom label pins are convenient for most purposes, including business, personal, associative, and advocacy (or vocational) interests.

Because of the ever-present characteristic of custom label pins, it is interesting to know how it emerged in the market, into different social scenes. They were first used in the United States during the Civil War. There were various units at that time and identifying them from one another is necessary in order to be more efficient. So as a solution, units were assigned label pins to visually tell them apart. This was the original purpose of label pins, but it also encouraged unity and camaraderie with members of the troupes bearing the same emblem.

Custom label pins have historical significance. You can find a label pin worn by a leader and other historical figures from a wide range of events that took place in the past. For example, during the World War II, Nazi supporter, as well as Nazi soldiers themselves wore label pins that that has the image associated with the Nazi Party.

Supporters of political causes also wore label pins to signify their allegiance to ideologies, political parties, or figures of significance. People who support communism tends to wear label pins with images of Mao Zedong and Lenin, while advocates of democracy are inclined to wear symbols that portrays democracy (according to their views).

Othercustom label pins important label pins that were used to denote affiliation include the NASA label pin, Star Trek label pins (and fandom label pins in general), and flag label pins. Olympic events also have label pins signifying the existence of such games. Moreover, sports teams have their own label pins so that they can boost their team’s morale and encourage fans to do so too.

Influential families also ordered production of label pins depicting their family symbol. These are usually made of precious metals such as gold and silver. Royal families, presidential families, and other prominent families have label pins that exude family pride, unity, and power.

Because of the historical, political, and cultural significance some time-aged custom label pins, they have become collectibles. The cost of limited edition, authentic, and antique label pins from momentous events have risen in because of their worth. Collectors are interested in accumulating such valuable pieces of metals. However, because of the cost of buying collectible label pins, some collectors resort to trading their items. Items with lesser significance than what they want to acquire are sold in order to gain money for the purchase of said more valuable piece.

Label pin trading has become a trend, especially for enthusiasts. Some people collect pins from popular brands such as Disney. Other brands even conduct regular pin trading exhibitions. They also release limited edition label pins to add to the enthusiast’s collection.

Custom label pins have become important items throughout the years because of what they connote and the scarcity of their productions. For collectors, it is always better to make sure of how genuine an item is. Fake items are disappointing and are a waste of money. Because of the ease of production of label pins, replicas have become widespread, too. Of course, it is possible to order a replica through customization, but the worth, authenticity, and antiquity of the label pin is lost in the recreation of it.


8 Tips in Getting the Most out of your Best E Liquid

by Calvin Boykin

Are you a novice e-cigarette user who is content in owning what seems to be the best e liquid in your book? Do you want to make it better? The tips in getting the most out of your e liquid can make your current e liquid even better. These tips came from veteran electronic cigarette users who happen to be generous enough to share their experience and expertise to a novice like you. May you find these tips beneficial and make your vaping experience more pleasurable.

Steep your E Liquid for Three to Ten Days

There are some e liquids that seem to darken after three to ten days. Most veteran users who witnessed such phenomena claim that the flavor of their e liquid tasted better. Up to this point, no one is really sure why such a thing occurs.

If you find the taste of your e liquid seems weird at some point, let it steep for three to ten days and give it time to change. After such time, it might finally suit your taste.

Once in a While, Shake your E Liquid Vial

Shaking your vial will give you an evenly distributed flavor at all times. Shake your e liquid vial from time to time so you will always get and enjoy the full flavor of your best e liquid.

Keep your E Liquid in a Dark Place

Like any liquid solutions, your e liquid should be kept in a dark place. juice-eleExposure to light can affect the taste of your e liquid and turn it into something less than pleasant. It can surely make your vaping experience less than what you can even consider enjoyable.

To prevent such thing from occurring, take the word of long time users of electronic cigarette and store your e liquid vials where no light can penetrate them.

Clean your Atomizer to Avoid Unpleasant Flavor Mix Up

To avoid any carry over of past flavor that invaded your atomizer, it is best to clean your atomizer if you need to change flavors. Sometimes, some flavors leave their traces behind and get mixed with the new flavor in the process. The resulting taste might not suit your preference and that will only give way to an unpleasant experience. You can also preserve your unit and accessories better if you clean them properly once in a while.

Experiment with Flavors to Get the Best There Is

If you have been vaping for quite some time, then you might want to try other flavors as well. There are occasions where flavors that you are not too eager to try end up on the top of your list. You will never know what flavor will become your favorite or will be the best e liquid, unless you try.

Buy Sampler Packs from Reputable Manufacturers and Merchants

Some merchants offer sampler packs to help you choose the flavor that you want to keep and the flavors that you need to avoid. You need to make sure to buy only from reputable merchants that offer the products of reputable manufacturers.

For a More Throat Hit

There are veteran e-cigarette smokers who add one to two drops of pure grain alcohol to provide additional throat hit. If you are uncertain or skeptical (yet you need added throat hit), then you can try menthol and cinnamon flavored e liquids. Higher doses of nicotine can also provide added throat hit, but it will defy the purpose of having e-cigarette and that is to gradually decrease your nicotine intake until you no longer crave for nicotine.

Don’t Let your Atomizer Get too Dry

If you can taste something similar to nasty burnt food when vamping, you probably let your atomizer get too dry. The problem is not your e liquid, but the atomizer – it needs to be cleaned. Make sure to clean it thoroughly so it will give you a pleasurable vamping experience again.

Let your best e liquid stay as the best one in your list or you can add some.


The Things You Must Consider in Buying Your First Set of Golf Clubs

by Dale Ferguson

The most useful tip in buying your first golf club set is to be thrifty. This is because you are still a novice and it is not necessary for you to buy the expensive ones. Only buy the premium ones when you have already mastered the sport. Nevertheless, you still have a long time to upgrade your golf clubs. It is better to know how to use it first because you maydamage the expensive clubs if you do not know the basics yet. You also need to decideon some things before you buy your new set of golf clubs.

Things to consider in buying a new set of golf clubs

clubs-1• Set your career goals.

When you know what you are aiming for, it can help you pick the best golf club at a cheap price. For instance, you are buying clubs because you want to play golf at least 3 times a year. In this case, you do not need to overspend your money, energy and time in choosing clubs. If you will make it as your hobby, you can allot a generous amount of money since you will be playing golf once in a while.

• Truthfully, determine your levels of commitment and interest.

Before deciding on your budget and on what quality of clubs, you must consider your commitment. Are you willing to devote your time in playing golf? Do you prefer taking golf lessons? Answer these questions and if your response is “no” or “not sure”, then the cheaper golf clubs would be a better choice. A “yes” means that you can go for the expensive ones. The higher levels of commitment and interest indicate that you will not waste the money spent on golf clubs.

• Choose between new and used clubs.

If your answer is “no” to the previous questions, you can consider buying used golf clubs. This is cheaper than the new ones. If you just want to know the basics first, buy the used clubs to prevent breaking the new clubs. You can buy the new ones after learning and deciding to play golf consistently.

• Allocate your budget.

It may just look like a piece of rod, but clubs are very expensive. A dedicated person is willing to lay out his cash just to buy the high-quality clubs. If you have lots of money, you should go for the expensive ones. If you do not have money to spare, you can look for the cheapest clubs.

• Know the shaft options.

As a beginner, you should be meticulous in examining the shaft composition and the shaft flex. The shaft is commonly made of graphite or steel. The shaft flex pertains to the degrees of the angle that the shaft makes when swinging. Steel is heavier and durable. Since graphite clubs are light, it will help you generate a greater swing speed. Steel is cheaper than the graphite. Older people and women are the ones who get the most benefits from the lighter shaft. Men mostly consider buying the heavy shafts.

• Try club fitting.

You may buy the wrong size if you do not execute clubfitting. Clubfitting pertains to measuring the compatibility of the club’s length with your body. Your skills will be honed faster if you use the club with an appropriate size.

• Purchase an easy-to-handle golf club.

Buy a perimeter-weighted and a cavity-backed golf irons. You can also look for a hybrid golf club set in which the golf iron is detachable. You can replace the golf iron with a hybrid golf club. You can easily swing the club if it has a low center of gravity and a high moment of inertia.

If you have a friend who used to play golf, you can ask for some suggestions. You can consult a famous golf shop to know the necessary information. Once you are ready to shop, be willing to roam around the city to find the best golf shop.


How to make sure your iron on patches stick permanently

by Harold Payne

Sticking iron on patches onto your clothes can be tricky sometimes. It takes some practice to perfect the procedure. And anyone planning to stick on a patch may have to do some test passes before actually ironing on the patch. Otherwise, any misstep could lead to disaster, either melting the patch itself, or part of your clothes.

To do the procedure properly, it would help a lot if you know what iron on patches are made of.

Iron on patches is usually computer-designed pieces of décor that can be attached to some of the iron-safe and non-stretch fabrics available. They are usually thin, and on the reverse side, a melt-glue backing is applied to act as the bonding material. When heat is applied, the glue backing melts and blends with the fabric of your piece of clothing, making a permanent bond.

Aside from décor patches, you can now buy patches of plain cloth that are made solely for patching up frayed up areas on your clothes and making them wearable. These patches have the same melt-glue backing and are applied the same way, for a different purpose. You can even hide holes on your denims with iron on patches made of the same material. They blend in well, too.

iron2As for the fabrics where iron on patches stick to, cotton and denim are usually iron-safe, and some synthetic fibber combination fabrics are also iron-safe and can accept these patches. Don’t try sticking on a patch onto something that can’t take the highest heat setting on an iron, like silk or nylon or even leather, or else, you’re bound to do damage to your clothes.

Before sticking on anything, make sure the target clothing is clean. It may not be newly-washed, but the surface must be free of dust or other impurities. You don’t dirt under your patch at all. And remember, when you iron a dirty piece of clothing, the dirt tends to stay permanently and will be more difficult to remove.

Also, make sure too that the fabric is thoroughly dry. Any amount of moisture may not make the patch stick well and will only ruin your work. If you’re not sure about the moisture, make a few passes on the bare cloth so any amount of water in the fabric evaporates before you start working. If you’re using a steam iron, disable the steam feature (yes, you can do that on most irons), and don’t make the mistake of pressing the spray button when you start ironing.

Once you have determined the area where the patch should stick on to, prepare your other tools and have your ironing board ready. Have a piece of light cotton or even a piece of paper that you will need to cover the patch with before ironing. It will serve as protection against possible heat damage, especially if the patch design is made of synthetic or other types of heat-sensitive thread.

At this time, you may now plug in your iron and set it to the maximum temperature applicable for the kind of fabric you will be attaching the patch to.

Position your iron on patch on the cloth, with the glue backing directly in contact with the cloth. Remember, the whole idea of iron on patches is to melt the glue backing, and make it blend with the fabric on your clothes. With that in mind, cover the patch with your light piece of cotton (yes, a handkerchief will do), straighten things up and make sure everything’s flat, and then start ironing.

Make sure to apply some amount of pressure as you pass the hot iron over the area where the patch is located. After about five or six passes, your glue backing should have melted well, and your patch should be permanently stuck on the fabric.

Be sure to let a few minutes pass and let the area cool down, before checking on the “stickiness” of your new patch.


Things to Consider When Selecting the VPS Server for You

by Cameron Perkins

Since a majority of business nowadays VPS serverrelies on the internet for maximum productivity, a good VPS server is one of the essentials needed to keep the business running. Especially when the business website is experiencing immense growth and expansion, to the point that not even shared hosting will be enough for your needs.

Choosing the best VPS server for your business needs may turn out to be quite a chore, especially with all the options available to you. That is why here are some factors that you’ll need to consider before you settle down on one. Do take note that all of them are equally important, and should not be neglected.

Server Uptime & Security – Even a few minutes of your business website experiencing server downtime could already lose you some potential revenue, so as much as possible, the server of your choice should provide the maximum server uptime, with little (preferably none) downtime. Going hand-in-hand with this is the security of the host, as an attack on the server itself can cause serious downtime, and could potentially crash the entire system. To this end, not only should the VPS server of your choice be able to maintain a 99.99% server uptime, but should also be able to handle different kinds of attacks like DDoS to keep the server stable.

Features & Specs – Your preferred VPS server should scale with the needs of your business website. That’s why it’s important to consider the amount of RAM, available disk space, and the bandwidth that you need. While it’s often the usual idea to start out with the least number of specs for affordability, it’s important that your provider should give you the incentive to upgrade to a different, better package in the future, especially if your website experiences a sudden surge of popularity and traffic.

It’s also very important to consider if the provider allows for unlimited domains to be hosted into one VPS server, especially if you plan to add multiple business websites into one server.

“Unlimited” Bandwidth – Be very careful when a provider claims that they have “unlimited” bandwidth for their service, especially when you plan to add rich content for your website, like audio and video files. It is important that you first talk with your chosen provider about this feature, to ensure that you know the terms and conditions applicable for this.

Managed vs. Unmanaged – If you are the type of person who has a background in server management and wanted to manage all aspects of the server by yourself, from customizing and even troubleshooting, then go for unmanaged hosting, which is overall much cheaper than the other. But for normal business owners, managed hosting allows them to focus on the business aspects of their website, while the provider takes care of all the server management duties. These types of hosting are usually more expensive, however.

Excellent Customer Service – Even when the hosting provider has excellent specs, a good and responsive customer service should be taken into consideration, especially when the end-user experience some issues in setting up their server. Make sure that their customer support offers several methods of contacting them, either via a toll-free number, live chat, and even e-mail, so that they can easily be reached when the issues arise.

Price – Finally, one should take note of the price of their preferred hosting service, based on their allocated budget, as well as their needs. “Cheaper” doesn’t necessarily mean “better”, though, so it is important that the hosting service should provide a price that’s perfectly reasonable for all the features and quality that it offers.


The Reasons Why iPage is a Good Web Host

by Clyde Tate

As one of the leading web hosting sites in the world, iPage is very proud of the following areas of its features.

Price – Is iPage a good web host?

iPage offers the most affordable package that any web site creator would not be able to say no. As low as $1.89 per month (this is the special price offer as of this writing), anybody could start creating his/her websites.

Package – Is iPage a good web host?

Web hostingiPage boasts of the wonderful features, tools and services it offers to the clients. It is all-inclusive in their package. For instance, in the core feature suite, they provided unlimited access to all disk space, bandwidth or transfer, databases and registration of domains. These are very attractive offers to web site creators because as the websites increase in popularity, they do not want to have the need to change web hosts that would be able to manage them simply because their existing ones cannot do so because of their growing status. That would cause a lot of inconveniences to the clients.

Costumer Support- Is iPage a good web host?

One very frustrating scenario for the client would be the inaccessibility of the web host for any technical need, when he needs it the most. In iPage, they considered all possible avenues for helping the costumers. iPage required vigorous training for the agents to ensure quality costumer relation. They set up a 24/7 email, chat or phone support. They guarantee a less than two-minute response to calls. They also provided online tutorials to cater to the needs of the beginners. Plus, they have a money back guarantee anytime.

Reliability – Is iPage a good web host?

iPage has proven time and time again its capacity to deliver what it has promised. It is supported by the latest hardware technologies. It is supported by the greatest internet back up to prevent crashes and down time of clients.

Environment Friendly Web Host – Is iPage a good web host?

iPage is termed as a green web host for using hardware that reduces carbon emission. Less carbon emission would mean less global warming effects. Plus, the servers are powered using wind energy 100%. To save on electricity and thus further decrease global warming, iPage uses low voltage processors. So for those web site creators who also value the same care for mother nature, iPage is for you.

Marketing features – Is iPage a good web host?

As a business person, your main concern is the marketability of your website. iPage deals with this concern by offering $300 worth of tools and connections for free. Just by registering with iPage, you get to enjoy the services of other big leaders with no additional charges to you. iPage has partnered with leaders in this industry such as Google Adwords, Yahoo/Bing Credit, YellowPages.com listing and Facebook credit. This simply means that sustainable traffic for your site is available by linkages to these powerful sites. Add to that, they are also in partnership with Site Analytics Software and Website Authentication Seal. These would help make your website look professional and trustworthy.

Security features – Is iPage a good web host?

All these special features would mean nothing if your website can be infiltrated by viruses, hackers and other negative elements. It would also damage the credibility of your website to your clients. And not to mention, the hassles all these can bring to you. That’s why iPage made security suite as one of its top priorities. It features business verification, to eliminate illegal and illegitimate businesses. It provides daily spam scan to protect your emails and that of your visitors. iPage boasts of Sitelock security which can perceive security breaches as soon as it appears. It has a 24-hour network monitoring system. This gives you access to the network anytime and anywhere in the world you may be. Another big plus incentive is the provision of security certificate for display on your site for your clients to see and trust in the security of your website too.

Easy Navigation Tools – Is iPage a good web host?

iPage understands that creating a website is not a piece of cake for some. It provides easy to use tools and easy to follow instructions. Among all the positive reviews of iPage, this is usually given the highest score. iPage is indeed user friendly.


Inventors of Fireproof Safes

by Erik Payne

A drop safe may be known as a variety of different names. It can be called drop box, depository safe, or vault. No matter what you call it, it serves the same purpose: to secure your valuables over a short period of time until such time when you can transfer them to a more permanent secure storage. Some of these drop safes are fireproof as well so you can be confident that your cash, checks, jewelleries, collectibles, documents and photos are protected at all times even against disasters like fires.

fireproof safesFireproof safes are important in today’s society. Most transactions require cash or checks and various documents are necessary at different points in a person’s life. The need to secure these items in fireproof safes should not be taken for granted. Everybody knows how unfortunate it is to lose money, but a lot of people do not think about how much of a hassle it is to have to recover or recreate important documents that have been destroyed by fire or flood. Thanks to several people who took these concerns seriously, people today can enjoy the protection of fireproof safes.

Chubb Brothers

These brothers, namely Charles Chubb and Jeremiah Chubb, came from Wolverhampton, England. They began with producing locks in the year 1818. They are known for their high reputation in the manufacturing of high quality keys and locks. They grew so much in this business so they thought of making an innovation. They introduced safes that are burglary-proof. They have received exclusive rights for making and manufacturing this type of safe. They were the ones who first produced the first safes in the year 1835. Their business was passed on to their children to continue the legacy of serving people security over their belongings. Fireproof safes were still non-existent during this time.

Walter Henry Tucker

Another Henry made it to the safes industry by patenting a large lock bolt attached to the doors of the drop safes. This large lock bolt is called a lockcase. This was invented by Walter Henry Tucker to resist much stronger force or attacks from thieves who want to try stealing your assets. This mechanism is a very relevant creation for it is still used in safes of today.

Samuel Whitfield

Samuel Whitfield gave a very important contribution in the improvement and development process of the depository safe. He made sure that the door is intact and is in proper place with the storage or the main chamber itself. He invented a geared device that screws the door directly to the main body. The door is intact through interlocking bolts around the sides of the storage’s door.

Thomas Milner and John Sutcliffe

There is a safe manufacturing company named after Thomas Milner. It is based in the United Kingdom. Thomas Milner invented anti-wedging blocks for safes. This mechanism makes it difficult for a burglar from prying your drop safe. He accomplished this with the help of John Sutcliffe. Sutcliffe was a Manchester Police Detective.

Samuel Chatwood

During the 1860’s, there was a great innovation in the history of drop safes. Samuel Chatwood was the person behind this great advancement in this industry. He gave the safe a more complex design with his magnificent ideas. He created a design in which the safe has one body layered on top of another separated by a gap. This gap was full of Franklinite and cast steel. He designed the edge of the door in a wavy appearance. This is to give no opportunity for burglars to intrude your safe by using crowbars and wedges.

Henry Brown

Henry Brown introduced the first fireproof safes. He received a copyright for inventing storage for preserving papers in the year of 1886. This storage was made from forged metal making it fire resistant. Not only it can withstand fire, but also it can endure accidents. Therefore, it is durable. It has a small opening or hole for inserting papers. It is what is now known as the drop slot. This storage also has a lock and key to keep the papers secured inside.


Why an Intermittent Mister System Could Be Useful: 10 Reasons

by Tom Frederic

Below are ten reasons why it is essential to have an intermittent misting system.

1. Intermittent mister helps maintain the moisture on the cuttings. It also aids in reducing plant transpiration. Transpiration is the process of evaporating water from the plant’s leaves.

2. The intermittent misting system keeps the coolness on the cuttings and the direct area. Maintaining a cool temperature on the cuttings minimizes stress, making it possible for them to root.

3. This type of misting system enables the user to produce a variety of crops per annum. When rooted, the cuttings are taken out from the mist. This will give enough space for an additional crop.

4. As soon as the intermittent mist system is set up, it can then be operated even with minimal supervision. The system works on the preset schedule, and adheres to that timetable seven days per week.

5. The users can comfortably give full attention to some other tasks, knowing that the mister is fostering the cuttings efficiently. Since the misting system is automatically watering the cuttings, the user can then get more cuttings to be positioned beneath the mist.

6. In cases where a load of cuttings falls short, an intermittent misting system will permit the user to start another one in an instant. An unsuccessful batch could be replaced right away with a fresh and new crop of cuttings, reducing the effect of the failure.

7. The users can certainly produce tens, hundreds, thousands, or even hundreds of thousands of cuttings during a certain period with an intermittent mister system. Considering that the cuttings root rapidly, numerous batches are usually rooted in just one growing season.

8. With this misting system, particular cuttings just like hydranges form roots within as quickly as three weeks. With these amazingly quickly rooting crops, huge amounts of plants could be produced in just a short while.

9. Making use of an intermittent mist system cuts down on the level of labor required more than other propagation techniques. The majority of techniques of cutting propagation call for every day tending to be sure the cuttings do not become dry.

10. An intermittent mist system will make it possible for the users to make rooted cuttings that they may grow in their own surroundings. They may also be sold or given away as a present. The landscape or garden will begin to be stuffed with lovely plants very quickly. Pals, family members, and others who live nearby, will get pleasure from receiving wonderful plants as presents.

What then is the biggest reason why having an intermittent mister is a must?

This is the fact that rooted cuttings generated from intermittent misting can be sold and can be pretty lucrative.

It is easy to sell rooted cuttings from the comfort of the user’s house, via the internet, or to plant centers that develop them and then sell them retail. The cutting that forced the users to get money his pocket in order to produce them can be much pricier. If the cost of cutting is $.25 and it is marketed for about $1.00 only, that still means 300% net income! One can easily find out how essential an intermittent mister could be.

Author Bio

Auramist the leading manufacturer and provider of the highest quality Misting fans, Mister, Misting Systems and innovative cooling Fans. Auramist misting fans are equipped with cutting-edge technology with 75 patents. You can trust the Auramist brand to keep you cool and comfortable in your home or on your patio.


Extending Your Market Using Live Chat

by Smith Bradley

The internet has served as a platform for people to get instant communication. With the use of online communication tools like e-mail and online chat, users can easily connect and keep in touch with their friends, relatives, and love ones. Creating public profiles and avatars also gave them the power to express themselves in the online community.

Its most important contribution is serving as a platform for businessmen to showcase and sell their products online. Today, consumers would prefer to shop online than going to supermarkets and malls. This is because it offers them the ease to choose the items that they want to buy. In online shopping, consumers just have to open their laptop and sit down in sofa and browse the items that they want to buy in the internet.

With this mode of shopping, consumers also have the chance to ask for the help of the representative of the company through the use of the live chat application. Live chat is an online chat application designed to help the website owner to answer the inquiries of their visitors.

Today, business companies have tapped live chat services to extend the network of their business and at the same time to lessen their expenses on customer service. With live chat, businesses are able to expand their markets because it gives them the chance to answer the questions and problems of their customers instantly, and live agents are able to respond in real time. As a result, more people will come back to buy their products because of their quality customer service, which can also be factor to increase the sales of the business.

Live chat has lessened businesses’ expenses because the software itself is affordable and they do not have to hire and train as many workers to operate a machine. With this software, a live agent can do multiple conversations at the same time.

With instant feedback as a feature of live chat, online shop owners are able to record the suggestions of their consumers to improve their products and service. It also allows owners to determine what the consumers do not like about their websites which gives them the chance to strategically plan what changes should be made on their websites in order to induce more consumers. With this, business owners are able to learn that it is important to know what the consumers want.

Live chat also allows the administrators to link the users to websites that contain information about the products and on how these consumers can purchase it. Usually, consumers are linked to URLs that contain a short video about the product’s wonders and according to studies, lot of people fall for this action and buy company’s products.

Apex Chat is a Live Chat company that provides live chat software and service.


Home Dehumidifiers Buying Tips

by Smith Bradley

A dehumidifier is a good way to get rid of excess moisture from the home. With a large selection of dehumidifiers these days, shopping for one might be a harder chore than anybody expected.  There are many famous brands, which manufacture dehumidifiers in different styles and shapes.  Therefore, it is essential to do your research and know what features to look for in home dehumidifiers.

Humidistat.  A great feature to look for in dehumidifiers is a built-in humidistat, a device that regulates the humidity amount in the room and prevents it from becoming too dry.

Water Tank.  A small tank will need frequent emptying while a larger one will demand less attention.

Continuous Drainage.  With continuous drainage, the water goes to an external container through a drain hose.  This allows the dehumidifier to operate continuously without the need for constant emptying, which is helpful if you cannot check the unit consistently.  Some dehumidifiers have an automatic shut off feature that shuts off the unit when the tank is full.  Additionally, some units have a visual indicator that lets you know if the water bucket is full.

Speed adjustments.  Many of the advanced dehumidifiers have several speed settings to draw out moisture more efficiently.

Portability.  If you need to dehumidify different parts of the house, avoid bulky dehumidifiers, which are hard to move around.  Additionally, pick a model with wheels, casters, and solid handles.

Low Noise.  In addition to good quality, most buyers prefer dehumidifiers that emit minimal noise.

Room size.  Check the maximum room size that the dehumidifier will effectively cover.  The box that the dehumidifier comes with usually includes important information, for instance, the size of the room it can cover, the level of dampness it can remove, and other specifications.  Knowing this information will help you determine if you need just one unit for your entire house or if you have to buy smaller dehumidifiers for every room.

Excellent Design.  Of course, it is important to choose a model that works effectively.  However, you might as well select a design that appeals to you since the device will be placed inside your home.

Reviews.  The best commercial dehumidifier, which will pass your standards, is the one that provides the most effective resolution to your home’s humidity problem.  Before you buy a dehumidifier that you like, it will not hurt to check reviews and feedback from people who have purchased the same unit.  This should give you a good idea of how the specific model and make works and avoid buying one that has several defects.

Energy Rating.  Choose dehumidifiers with Energy Star label.  Aside from lower total power consumption and greenhouse gas emission, you can save more or less $230 throughout the unit’s entire existence.


Sustainability Management 101

by Smith Bradley

It is a given that our resources are not infinite. Call it the cycle of things or a matter of history repeating itself somewhere along the way but there will come a time when our resources will run out. Or will it? I suppose that if we just keep on taking without giving back then it is a given that whatever our resources, and no matter how vast they are, they will eventually run out. Nobody really wants this. And it’s for this reason that it is very important to practice sustainability management.

Now you might say, so what? What if one resource dries out? There will always be other places to take resources from. While to a certain extent there is truth in this, for how long will this kind of tactic sustain the need? When will it then become necessary to practice proper resource management? Of course we don’t want it to get to the point where we lose all our resources. After all, the reason why we are in charge is so that we can keep things going.

So where can we practice sustainability management and what is it exactly? In a nutshell, it is about managing the capacity of resources to endure. And it is very important for resources to endure, whether we are talking about businesses, the environment, organizations and societies. This means finding means for these said things to not only endure the passage of time but to grow as well.

Say in the case of businesses, sustainability management does not just mean making sure that the firm or enterprise breaks even. Managing its sustainability means making sure that the said business does more than breakeven: that it is able to expand its clientele and range; that it is able to help its employees grow and hone their craft; that the revenues will leave enough over from the upkeep to invest in other endeavors; that enough income is generated so that there will be some saved over for the rainy days.

When it comes to the environment, Sustainability Management is not just about making resources last, it is also about finding alternatives. Like in the case of fossil fuel: despite our attempts to minimize consumption of it, it is a given that sometime in the future our reserves of the said resource will dry out. So starting now, managing this resource means finding alternatives for it such as utilizing solar and wind energy or developing a bio fuel that will make use of plant life instead of fossils. In this way, when the time comes that we will run out of fossil fuel the world won’t come to a grinding halt.

Sustainability Management is all about making the right investments because we don’t want our resources to last us our lifetime. We want what we have to last for our grandchildren’s grandchildren to enjoy.


Why You Should Go for the Customer Support Software

by Smith Bradley

There are numerous reasons as to why you should get a customer support software to assist in the delivery of services to your customers. The technological advancements have really played a huge role in the world of business for the past few years. This software is one of those advancements that are gaining worldwide popularity because of their importance and efficiency. The software is able to significantly reduce the workload involved in delivery of customer services for both the online and offline businesses. Many organizations have opted to use the customer support software because of the way it makes the whole process efficient and transparent.

In order for you to really have a clear understanding of how the software works and its advantages you might have to seek help from a professional and do more research online. The software can handle any type of business whether offline or online and can solve both the pre-sale and post-sale issues in an effective way. The web-based version of the customer support software can greatly contribute to the growth of a business online. The existing customers as well as new customers can get an easy way of communicating with the suppliers and professionals in the business. Most of the problems that the customers face will be taken care of.

The software will also free you from the task of enlarging your call management system in a bid to accommodate the increasing number of customers. This will allow you to easily deploy your employees in an effective way. The software has numerous self-help features that offer support every time you need it. This allows for the numerous problems to be solved within a short period of time. The increased functionality that enables you to automate most of the processes such as the monitoring of market trends and tracking of orders makes the whole process easy. You can use the analytical reports from the software to form effective business plans and make necessary adjustments. The physical as well as technical data that the customer support software offers can improve the overall efficiency and productivity of employees. The business plans and goals can then be formulated with the help of this software. The role that it plays especially in online businesses is very crucial especially since it manages the information systems and also detects any hitches that might arise. The business will grow as more improvement opportunities come up.


Provision of Oracle Managed Services

by Smith Bradley

Oracle managed services incorporates Oracle support for various clients. Businesses seek these services that enable them to cut down on their information technology costs. The clients also get the opportunity to experience an enhanced level of Oracle applications flexibility.  For anyone who requires Oracle communications to be available, Oracle managed services are essential. It is necessary to hire the services of a team that offers expertise and professionalism to be assured of the availability of all the technical supplies required. These resources are used in the management of an Oracle database.

The services take away the responsibility of maintaining the Oracle database and this gives clients ample time to focus on their business ventures without the need to focus on the Oracle infrastructure. The support team has the responsibility of observing the system closely and providing all the information and managerial services in accordance with what the business needs. A professional team is able to remain updated on any technological advancement that takes place and ensure that all functions are in place. The incorporation of any novice technology provides a flexible service that keeps the business ahead with a high level of competence in Oracle support.

Oracle managed services come in handy with present Oracle applications by making sure that even more support is available as demand grows. The Oracle database is hosted and this further reduces costs and translates into significant savings for the client. Business owners need to be aware of how important it is for them to invest in their Oracle infrastructure and Oracle managed services. The services deal with all the areas pertaining to Oracle applications and dealing with any problem that arises. Productivity is preserved by addressing concerns such as compromised functionality and any computing error that interferes with efficiency.

The applications need to be monitored so as to note if there is any issue with the Oracle interface and initiate the necessary steps that need to be taken to resolve the problem. Support teams provide a valuable service that has a positive and long lasting impact on business processes and functionality. Oracle managed services enable clients to gain from the benefits of the technology and innovation that is associated with developing Oracle. Doing this ensures that no high costs are incurred when upgrades are required or changes need to be made along the way. Selection of deployment models is carried out according to what is most suitable for a particular business.


The Importance of Web Conferencing to Your Business

by Smith Bradley

Conferences are important for any business. They provide an avenue for the business to meet its clients, suppliers, other industry players, and the government among others. These conferences can be expensive for a business if they are held and attended frequently. They involve travel costs, accommodation costs, payment of allowances to participants among other costs. However, by using video and web conferencing the business can save on its resources by reducing travel costs as the meeting is held right at the business premises without need for travel. These conferences are just as effective as face to face meetings.

When participants to a conference travel, the business is left without their expertise for days. This is a loss of man hours for the business. This is in addition to the costs incurred for their travel, rental cars and hotel accommodations, among other expenses. Web conferencing can ensure that the meeting takes place albeit without all the traveling and associated costs being involved. Meetings can be held with participants from different parts of the world exchanging information in real time.

Web conferencing adds value to a normal phone conversation by adding the video element as well as texts. Therefore, users can talk and type at the same time. This makes for effective communication. There is also the ability to share information files via the web. It is also possible for participants to allow remote access to their computers to further this sharing. This enables the participants to directly make changes to the documents and files where needed hence eliminating the need for back and forth emails explaining and asking for changes to be made.

When a large multinational company or organization wishes to meet with its sales people all over the world, web conferencing is the most convenient way. Also when a company is launching a new product or service to a wide market, an online launch is most efficient and cost effective. This makes it easier for both organizers and attendees to hold discussions in a relaxed atmosphere.

All that a business needs is to invest in good web conferencing software that can work across various platforms. This will enable as many participants as possible to be actively involved. A fast and reliable Internet connection is also important to facilitate the transfer of files and video communication. The speeds allow individuals from distant locations to participate as if they were in the room.


Predictive Dialer Software – Features, Benefits & Functions

by Smith Bradley

Call centers have benefited from the easing of their work caused by their use of the efficient predictive dialer software. Thanks to its use, managing data, making calls and preparing reports has become easier for call center staff. The software perfectly combines technology and digital tools to facilitate the automatic dialing of numbers, in a systematic way. It offers an organized database and helps maintain a record of daily targets.

A call center owner seeking to buy predictive dialer software can access the web to find a suitable program for his/ her needs. Such software can be downloaded within minutes on the Internet.

Once the predictive dialer software is downloaded, and some data fed in, it will be ready to assume charge of the whole system. It is worth noting that some available predictive dialer software is very affordable. There are also more expensive systems on sale but these represent good value for money in terms of speed and efficiency.

Automatic calls are facilitated by predictive dialer software tools after checking your database, and examining the number entered. In the event of an unanswered call, the predictive dialer software skips automatically to the next callers listed.. Additionally, the software allows you to feed exactly how many calls you want the agent to make, how long a call should last, and what weekly target you want to achieve.

Predictive dialer software also allows changes to be made at a later stage. The call center particularly benefits from the analysis by the program of the data regarding calls already made and calls required to be processed. If you have reduced the call length at a later stage, the predictive dialer software will automatically adjust the call length for subsequent calls.

Thanks to its use, managing data, making calls and preparing reports has become easier for call center staff. The software combines technology and digital tools perfectly to facilitate the automatic dialing of numbers, in a systematic way. It offers an organized database and helps maintain a record of daily targets.

A call center owner seeking to buy predictive dialer software can access the web to find a suitable program for his/ her needs. Such software can be downloaded within minutes on the Internet.

Once the software is downloaded, and some data fed in, it will be ready to assume charge of the whole system. It is worth noting that some available predictive dialer software is very affordable. There are also more expensive systems on sale but these represent good value for money in terms of speed and efficiency.


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